Statistics

Small and medium-sized enterprises (SMEs) account for 99.9% of the business population in the U.K. This totals around 5.9 million businesses. Transforming your dream into reality by starting up a new small business can be both exciting and challenging. However, it’s entirely possible to do but requires some knowledge about what and [...]

The concept of affiliate marketing was first thought up by William J. Tobin in 1989. It’s a very popular method to make money from your website, to drive sales, and ultimately to generate more revenue. Affiliate marketing has made businesses millions and ordinary people millionaires Bo Bennet In around 1996, big companies had huge [...]

Cloud Computing refers to the storage of data in a non-physical way. Physical hardware like web hosting servers are located around the world in actual locations. However, the world is running out of physical space, so we must seek an alternative. That alternative is cloud computing. Essentially, you store your data ‘up’ in [...]

If a website visitor doesn’t have their needs met, they will abandon the site and move onto the next. For business owners, this is a space that must be prioritised, as losing customers to the competition should not be part of their marketing strategy. One of the main factors that affect conversion is website load time. Google [...]

  If you’re wondering “what is conversation rate optimization”, also known as CRO, you’ve come to the right place. After spending so much time on getting your website right, you’re probably noticing a steady stream of traffic each day. The problem is, none of your visitors are purchasing anything or [...]