Ethical Host was established in 2006 by John MacKenzie. Frustrated by management issues associated with a company he worked with, John took the leap towards building his own hosting business with an ethical twist. The Toronto-based web hosting company offers a range of planet-friendly services to cover many of your website needs. [...]
Small and medium-sized enterprises (SMEs) account for 99.9% of the business population in the U.K. This totals around 5.9 million businesses. Transforming your dream into reality by starting up a new small business can be both exciting and challenging. However, it’s entirely possible to do but requires some knowledge about what and [...]
The concept of affiliate marketing was first thought up by William J. Tobin in 1989. It’s a very popular method to make money from your website, to drive sales, and ultimately to generate more revenue. Affiliate marketing has made businesses millions and ordinary people millionaires Bo Bennet In around 1996, big companies had huge [...]
Cloud Computing refers to the storage of data in a non-physical way. Physical hardware like web hosting servers are located around the world in actual locations. However, the world is running out of physical space, so we must seek an alternative. That alternative is cloud computing. Essentially, you store your data ‘up’ in [...]
If a website visitor doesn’t have their needs met, they will abandon the site and move onto the next. For business owners, this is a space that must be prioritised, as losing customers to the competition should not be part of their marketing strategy. Google looked at mobile page speeds in 2018 and concluded that the average time [...]
Speeding up your website should be one of the main priorities. Whether you’re a blogger or a business, traffic to your site is key. However, people are not going to visit (or revisit) your website if it’s slow. When it comes to site and page speed, EVERY SECOND matters. A 1 second delay can cause: 11% fewer page views [...]
If you’re hungry to learn more about eCommerce conversion rates in 2019, we’ve got you covered. We take a look at eCommerce as a whole as well as individual markets, regions, sources and devices. Learning the pros and cons of your specific industry in terms of conversion could be the key to unlocking your businesses potential.